Amazon WordPress Themes

First, let’s make something clear. Amazon stores with WordPress are built with plugins, not with themes. You cannot build an Amazon store without a plugin. On the other hand, any WordPress theme can be used to display products from Amazon.

Additionally, every WordPress Amazon plugin can work with any WordPress theme. The products that are created with Amazon plugins are displayed on your WordPress site just like posts. But instead of post title you see Amazon product title, instead of post content you see product description, instead of post image you get product image. It’s that simple — so, any WordPress theme will work.


Most WordPress themes are created for bloggers, not Amazon affiliate stores. So, even though you can use just about any WordPress theme for your Amazon store, some themes (combined with Amazon plugins) will make your affiliate store look more like a proper store and not like a blog that has products instead of posts. And that’s what I’ll talk about here: how to choose a great WordPress theme for your Amazon store.

When it comes to e-commerce, Amazon knows best. So, when you create your Amazon affiliate store, why not imitate the layout and design that’s already working for

Here’s the layout of Amazon’s front page:


Let’s take a few notes of this layout. See how there is one featured product at the top center of the design. Your store should have a similar spot for your best selling product. Below the featured product there are two rows of items. The sidebar has some special offers, discounts, and ads.

Because this is the layout of, we know that this is the layout that a proper Amazon store should use.

Now let’s take a look at the layout of an Amazon store using a typical WordPress blog theme:


This layout can be described in two words: it sux. This is how most WordPress themes look like, so if you’re just gonna use any theme, your website will end up looking like the suxy picture above.

Magazine Themes Are Great for Amazon Affiliate Stores

If you want your WordPress-based Amazon store to look proper and have a layout that will increase sales and conversion, consider using magazine themes for WordPress. There are plenty of them out there.

For example, I used the free Magazine Basic theme in building a complete Amazon store using free solutions. Here’s a screenshot of the final store:


Okay — it’s not the most awesome looking Amazon store in the world, but, hey, it’s still much better than the blog-like store above, and it’s using a free theme.

Alternatively, if assembling an amazon store with a traditional magazine theme sounds too complex, (too much fun….) you can check out these premium Amazon themes specially designed for selling Amazon products

WP Zoner

WP Zoner - Premium Amazon Store Theme for WordPress.png

Download WP Zoner here >>

Azon Profit Store

Azon Amazon Store Theme

Download Azon Profit Store here >>

Fluid Zone

Fluid Zone WP Amazon Theme

Download Fluid Zone here >>

Tips for Configuring a WordPress Amazon Store Theme

By default WordPress themes always show Post date and Post author in each post page. While this information is useful for a blog, it is not useful for an Amazon store. Most newer themes, however, will let you hide this information by adjusting the theme’s settings in the admin panel.

Also the default WordPress widgets in the sidebar are tags, archives, calendar, blog roll, and stuff like that — none of which is useful for an Amazon store. Make sure that you replace all of these widgets with useful shopping widgets that increase the conversion of your store. Amazon WordPress plugins for creating stores have their own powerful widgets. Use those.

51 comments. You can post one, too!

  1. Hello, great themes with amazon like style. Does any of them supports collective marketplace, for instance any member can post its own products and sell them?

  2. sam

    Thanks a lot for this useful info, i will check a good WordPress theme.

  3. I know this if off topic but I’m looking into starting my own blog and was curious what all is needed to get set up?
    I’m assuming having a blog like yours would cost a pretty
    penny? I’m not very web smart so I’m not 100% certain. Any tips
    or advice would be greatly appreciated. Many thanks

  4. if it good for amozo. how to about adsense? any sugastion

  5. Wow…I was just looking for ways to supplement income from Amazon, and you just made it easy for me…Thanks, will be back to scour your site for some tips…

  6. Magazine Basic theme is Simply Superb:)

  7. Sophie

    Dear you,
    Nice info. And, Can you let me know or your review about two theme: Shopperpress of Premiumpress and WP Store of Templatic.
    I want to choose a theme to make a Amazon Affiliate Store. I had buyed WP ROBOT. But don’t know: Shopperpress or WP Store. Which is better?
    So, please give me your advice

  8. I appreciate, cause I found just what I was looking for. You”ve ended my 4 day long hunt! God Bless
    you man. Have a nice day.

  9. awais

    I want to built an online amazon webstore and i have done it but need some setting and changes any one here… who can help me

  10. I love your articles! Your advice about using a premium magazine theme to build an Amazon store helped me out a lot! I ended up using Telegraph by wpZoom, and probably gave you an affiliate credit when I purchased the WpZon plugin. Thanks for the help!

  11. You actually make it seem so easy with your presentation but
    I find this matter to be actually something which I think I would never understand.
    It seems too complicated and extremely broad for me. I’m looking forward for your next post, I’ll try to get the hang of it!

  12. Thanks for this great article, we will use this for the redesign of our blog! This is exactly the information I was looking for

  13. Hi,

    Thanks for all the information. Thought I would try it before looking at the design. On my homepage all the posts have The title then the description but on the description on all the posts/products it says ‘see larger image’ followed by the title of the product again then the description all on one paragraph. Is there a way I fix this so it’s just the description?


  14. Nice info, But for Newbie like me i prefer to use free theme first, when i gain some profit, maybe i will try paid version theme.

  15. Zack

    Wow! wicked article on WP affiliate setup here. Well written and easy to follow along!

  16. Good collection of themes but why dont you consider updating the list with new and latest items that are currently being offered across various online forums.

    Also try to showcase some free ones as well

  17. The premium ones have way more features.

  18. Very good article”ll look here again. Thank you

  19. Very useful, I cant thank you enough. Your article actually got me started creating my own Amazon associates theme. I now use this on my site. Your other article on using wordpress to create Amazon affiliate sites is absolutely key, and I am planning to create an online workshop based on it. Why? Because that article + this one really got me started. Thank you!

  20. like this plugin , is a great job .. , thanks for this

  21. I use zenko magazine and it’s nice looking but for amazon site this theme not compatible with reviewZon plugin if configure on style homepage.

  22. You can find new amazon affiliate themes already optimized for WP Zon Builder and WP Robot here – :) . Please contact us to get a 50% discount right now :) .

  23. Great article! I very much enjoyed reading it. However I thought I would chime in to let you and everyone else know that there is a Theme specifically designed for Amazon Niche/Authority sites that just recently came out. If you would like to check it out you can at

    It is pretty sweet to say the least.

    Again great article.

  24. Ankit

    Helpful information. I love this post. I was going to buy a shopping cart theme. Oh god, after read your post. I stopped and now, i will use free theme :)

  25. Tony

    Proper review,at least I can clear myself off this. I had always taught there was an amazon theme. Thanks Dude

  26. eko noeg

    this is what i’m looking for. Making amazon store with wordpress for free..

  27. cheers for this. Im thinking a premium magazine theme from woothemes will be the way to go then add the plugins. cant wait to get the site ready I already have content and traffic to a whole bunch of niche site’s. So now I need to start making money from my site’s. “Amazon Product In a Post Plugin” is this the top plugin from anyone’s experience?

  28. I’m looking for how to create amazon affiliate site & then I foun that your tutorial is very useful. Thanks :)

  29. nice posting and great suggeston…but it will be much better if you put or give your earning screenshot due to using these template…just curious:)…appreciate it and thanks a lot

  30. Thank for your guidance. It’s great and very usel for me.

  31. Shirley


    I am getting ready to install some sites with Amazon products only. Is it necessary
    to use free word press themes. I personally think that the word press 2011 theme is pretty clean and simple for showing amazon products.

    Could you tell me what theme you used for the furniture site ? I am open to any
    suggestions you may have. Thank you for your help.

    Shirley Weiss

  32. elly puspa

    thanks i hope this theme can solve my problem make amazon store online using wp robot.

  33. Thanks, I was looking for some good free themes to use for an amazon review site. Very good list. I think I like Magazine Basic the best.

  34. Very Great of WordPress themes! and i have new idea for my amazon affiliate. Thanks for your sharing.

  35. I tried the Magazine Basic theme, it may look basic but it really works as an aStore storefront. Just have to do your homework and add each products properly.

  36. thanks for sharing, for the tutorial, i’ve been looking for idea to create amazone store affiliate site

  37. David

    Google +1!
    Good article.
    Is it possible to just download a fancy (but free) ecommerce theme but have the “Add to cart” button redirect to the Amazon affiliate link?

  38. joe suyudi

    You are a good man. I like this site. I am googling and finally find it. thanx very much.

  39. If you like this click the google Plus 1 and show some support.

  40. I do not normally comment unless I`m getting a back link. Though I am that impressed with this post I just wanted to say thank you.

  41. Skip

    Hey I was just thinking about building an Amazon Affiliate site and wanted to find some magazine themes. I found this link on Google for 80+ magazine themes and thought others wanted to see it too.

    Thanks for helping me with getting started!

    • M.K.

      That looks interesting. Thanks for sharing.

    • Skip

      Well I should have looked more. That site has a bunch of paid themes. Well just wanted to warn you before you waste time over there like I did.

  42. jaka

    great themes, i like it…. thanks

  43. mojo

    Great themes I link it.

  44. michael stein

    thanks for solution, I will try of this three themes

  45. Yanto

    Wow… that’s great… I was just looking for wordpress theme that makes the blog just like an online store. Thanks for sharing this…

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